Mercedes-Benz Fashion Week: Backstage at Helmut Lang SS 2013

Hannah Murray for NARS Cosmetics wanted to give the models at Helmut Lang fresh skin and lived-in makeup

Juergen Teller’s images of Annie Morton came to mind,” said Michael and Nicole Colovos, the husband and wife designing team behind the label. “An off-duty ‘90s girl on a Sunday morning with slept-in, smudged eyes and scrubbed polished skin – a cool, effortless beauty.

LOOK: “The clothes had a lightness to them with lots of color and print and layering so we wanted to toughen the girls up a little but do it in a fresh, believable way,” said Murray. “The focus is really on the skin, which is fresh, sporty and scrubbed clean.”

Below are the key products used to create the exclusive look:

SKIN

· NARSskin Luminous Moisture Cream

FACE

· Pure Radiant Tinted Moisturizer SPF30/PA+++

· Radiant Creamy Concealer (New for 2013! For a similar effect, try Concealer)

· Light Reflecting Setting Powder – Pressed (New for Spring 2013! For a similar effect, try Albatross Highlighting Blush)

CHEEKS

· Hyde Park Satin Lip Pencil – used on cheek (New for Spring 2013! For a similar effect, try Maldives The Multiple)

EYES

· Aigle Noir Soft Touch Shadow Pencil

· Via Veneto Larger Than Life® Long-Wear Eyeliner
· Larger Than Life Volumizing Mascara

· Cythère Velvet Gloss Lip Pencil – used on eyes (New for Spring 2013! For a similar effect, try Hollywoodland Soft Touch Shadow Pencil)

LIPS

· Concealer – used on lips

· Bianca Pure Sheer SPF Lip Treatment

What do you think of this beauty look?

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