The Makeup Show NYC

My Day at The Makeup Show New York City 2012

May 16, 2012

Beauty addicts and professional Makeup Artists convened at The Makeup Show NYC this past weekend at the Metropolitan Pavilion. The event was packed full of dream seminars by top beauty industry leaders, exclusive product launches, and the latest makeup and beauty trends.

Renowned makeup brands like Smashbox, NARS, Anastasia Beverly Hills, Make Up For Ever and Stila were attendees as well as smaller brands like Biobliss and Naked Cosmetics. The show consisted of several floors that patrons had access to that consisted of presentations, vendor booths and live demonstrations. Attendees also had the opportunity to sit in on classes taught by their favorite makeup artists and to re-stock their kits or sign up for pro memberships.

A model shows off his lush lashes at the GrandeLASH^TM-MD booth. Isn’t he gorgeous!?! Back to the product…this serum promises thicker, longer lashes or eyebrows in a little as four to eight weeks. It’s Paraben free and contains vitamins, peptides and amino acids.

The Crown Brush booth is always a Makeup Show favorite, I got there early before the mad rush of people! I already have my full set of Crown Brushes no need to purchase any this time but it’s always fun to check out what’s new.

Of course I had to stop by the Obsessive Compulsive Cosmetics booth to check out their glamorous eyeshadow and new lip tars.

While walking through The Makeup Show I always like to check out new brands and I came across Biobliss and chatted with their representative. Biobliss is said to help rejuvenate and tighten skin as well as help reduce the appearance of fine lines and wrinkles. The product helps your daily serum penetrate deep into your skin in 45 minutes, shortening your overall treatment time; I think I need to try this!

I stopped by Naked Cosmetics to look at their latest loose mineral eyeshadows, they were gorgeous! I became a fan of Naked Cosmetics at the last Makeup Show, they always have a nice selection of shades.

Benefit Cosmetics has a new beauty book called Raising Eyebrows. The book is said to be The “go-to guide from the eyebrow experts at Benefit Cosmetics…everything you need to raise your brows to their beautiful best”.

Sienna Cosmetics revealed their new Mod Muse Summer 2012 collection which features five shades of lipstick, 3 blushes, five shadows, four lip glosses and two eyeliner shades.

Sienna Cosmetics is really channeling the 60s, hmmm who will be the new Twiggy?

It wouldn’t be The Makeup Show without super glamorous, over the top, fantasy eyelashes. Even though I wouldn’t wear these daily they’re like mini works of art.

…and more fantasy eyelashes!

The show was fantastic, as expected. If you’re not in New York City, check out when The Makeup Show is coming to a town near you!

The Makeup Show NYC 2011

May 15, 2011

The booths at The Makeup Show NYC

The Makeup Show NYC descended upon the Big Apple for it’s 6th consecutive year bringing beauty professionals two days of lectures, workshops and the opportunity to stock their kits with some of the best products on the market. Some of the pro-focused brands present were Make Up For Ever, Stila, Face Atelier, Smashbox, Obsessive Compulsive Cosmetics, Kevyn Aucoin, Yves Saint Laurent, Becca Cosmetics and many, many others. The Makeup Show is more than just a trade show, it provides inspiration, community and necessary education to the artists that attend.

In addition to the pro workshops there are live demos where you can get up close, ask questions and even buy the products used. One of the most popular booths was Xotic Eyes Body Art, they had lots of models and they were VERY creative with their designs. Check out one of their models below (left).

Body art at The Makeup Show 2011

Another benefit of the Makeup Show is checking out the new products. One of my favorite discoveries is actually a something that I was looking for anyway, a summer lotion. I sampled the new Summer Shine Body Lotion by Mario Badescu and I was sold immediately. The lotion gives a subtle (not glittery) shimmer that just illuminates the skin.

Mario Badescu Summer Shine Body Lotion at the Makeup Show

This is my second year attending The Makeup Show and needless to say it did not disappoint, you can check out the 2010 makeup show here and here. Have you attended The Makeup Show before, what was your experience like?

The Makeup Show NYC – Part II

May 18, 2010

As you know, The Makeup Show NYC is such a huge event that it’s really hard to take it all in and digest all of the information, check out what’s new and build community within the world of beauty and makeup. While I was there I made sure to make my way around each of the booths to speak with the company representatives and to see what they had to offer. I would have to say that I was pretty successful however there were certain booths that we extremely busy even though arrived right at 9am sharp.

While at the show I came across a product line that I haven’t heard of before, it’s called Mai Couture. They offer a 2 in 1 oil blotting/bronzing paper. I sampled this product at the show and I really liked it, it was very subtle on my complexion. Here’s what it looks like:

Another fun and innovative product that I was able to try was from Beauty for Real. This created a product perfect for the diva on the go who wants to do a quick touch up on her lipgloss. This gloss comes complete with an LED light and a mirror, everything that you need to look amazing on the go.

L’Oreal had a booth where they had plenty of testers available for the HD makeup. I was even able to pick up a few samples to try out, unfortunately they did not have any makeup for purchase.

I loved these oil blotting sheets from Makeup Mania, you can tear off as much or as little as you need. How handy is that?!

Youngblood Mineral Cosmetics is a makeup brand that uses ocean minerals to keep skin hydrated. I sampled their mineral foundation at the booth, loved how smooth it was on my skin. This is a line that I need to take a closer look at.

There were may well known brands at the show such as Stila, their booth was packed and many of the items were selling out as I waited in line, right before my eyes. This palette was very pretty but there were 4 left when I arrived and the woman in front of me purchased them all.

In addition to the brands represented, there were several business forums and professional development workshops. I attended the Forum with Tegan Taylor the digital makeup artist for films such as Avatar and A Christmas Carol. I also sat in on several of the other business forums and demonstrations, I learned quite a bit about new products and makeup application. The Makeup Show is an event that really aims to educate and inspire those within the beauty industry and it really is a must attend event unlike anything else. I give it 5 stars all the way!

The Makeup Show NYC – Part I

May 16, 2010

Welcome to The Makeup Show 2010! This amazing trade show has attracted over 12,000 visitors, over 200 brands and over 100 presenters over the years. Here is a look inside some of the amazing beauty brands that have inspired beauty aficionados and makeup artists everywhere.

Korres was one of the first stations that I visited and while I was there I picked up some makeup removing wipes. It’s my first time trying this product so I will let you know how they work.

The Mehron booth absolutely captivated my attention.

A demo at the Mehron booth, gorgeous!

Face Atelier was in the building with some very exciting news – they launched a line for women of color at The Makeup Show!

Here are the swatches from the new line ~

Smashbox had a stand a computer kiosks set up so that attendees were able to sign up for their pro discount on the spot!

MAC Cosmetics had several live model demos.

Paperself showcased their beautiful paper eyelashes inspired by the art of Chinese papercutting. These were absolutely beautiful.

MUD – Makeup Designory was there and their MUA’s helped me pick out a new foundation.

These were just a sample of the amazing booths that we showing at The Makeup show. This is certainly a MUST attend event for all professionals in the beauty industry. I was able to sample quite a few products and purchase some as well. I even picked up a complete set of makeup brushes which I cannot wait to try out. Many of the booths provided take home samples so that you can try their products at home, which is nice because really how many products can you test out in one day? I loved every second of it, swear I died and went to makeup heaven!

More to come…

The Makeup Show 2010 – Blogger Preview Event

May 15, 2010

The Makeup Show NYC is in it’s fifth year of bringing together professionals in the beauty industry for hands-on workshops, seminars and forums.

This years Makeup Show will be held May 16 & 17, 2010, 9am–6pm daily, located at Metropolitan Pavilion, 125 West 18^th Street, NYC.

The trade show kicked off on Saturday May 15th with classes as well as the beauty blogger preview. I was lucky enough to attend this blogger preview and I was not disappointed. James Vincent kept all of the bloggers informed as well as entertained as he shared the latest and greatest new products to be unveiled at The Makeup Show.

James Vincent - The Makeup Show — James Vincent, Director of Artistry for The Makeup Show

There were so many new products that we unveiled and I cannot wait to try them all (more to come in the next few days…). This event was put together well and it really gave us a chance to take a close look at what’s new, ask questions and build community. I must say Kudos to The Powder Group!

Here’s a sneak peek at some of what you will see…

Tomorrow I will be at the show all day and I will live tweet the event so follow me on Twitter: @LipstickLuxury

xoxo