Ecotools

EcoTools collaborates with Alicia Silverstone

March 30, 2011

EcoTools by Alicia Silverstone

A few month back we reviewed Ecotools Recycled Retractable Kabuki Brush as a fantastic tool to add to your beauty arsenal. In addition to made from recycled and sustainable materials a portion of sales is donated to environmental organizations. Well know actress and environmental activist Alicia Silverstone has partnered with Ecotools to create a brush and cosmetic bag collaboration. The collection, EcoTools by Alicia Silverstone will launch in April 2011 at Walgreens, Target and Walmart. The collection is pretty wallet friendly with all pieces prices at under $15.99.

Let’s take a look at some of my favorite pieces from the collection:

Ecotool by Alicia Silverstone 4-Piece Backstage Vanity Brush Set — 4-Piece Backstage Vanity Brush Set

Ecotool by Alicia Silverstone 6-Piece Brush Set and Bag — 6-Piece Brush Set and Bag

Ecotools by Alicia Silverstone Deluxe Pencil Case — Deluxe Pencil Case

I think it’s important to mention that not only is collection is not beyond pretty it’s also eco-friendly. The sets are comprised of non-toxic ink, natural hemp and tree free paper. I appreciate the sophisticated look of the collection and from prior experience exceptional performance. Are you going to give this collection a try?

When Beauty Gives Back: Yagolicious Beauty Affair

December 23, 2010

The Yagolicious Beauty Affair held a glamorous night out on Thursday December 16, 2010 at the legendary vintage Beauty Bar in New York City. The “Where the Pretty People Meet” beauty affair was hosted Cheri Coke who shared beauty tips as guests sipped on Cotton Candy flavored drinks. The beauty affair celebrated the launch of Yagolicious Cosmetics “Dramatic Blue” Collection so naturally guests sampled the new collection with mini makeovers, manicures and massages.

Massage by Just 1 Touch — Massages by Just 1 Touch

Yagolicious Mini Makeovers — Mini Makeovers

The Yagolicious Beauty Affair was held in conjunction with Women In Need (WIN). Women in Need that provides homeless women with housing, support and the education to assist them in becoming self-sufficient. Guests were asked to bring two toiletries to add to the Christmas Baskets for the Yagolicious Glam Squad “Day of Beauty ” with WIN. The event allowed women to feel beautiful on the inside be helping others and beautiful on the outside by enjoying an evening of pampering.

In addition to the beauty treatments guests nibbled on Red Velvet Cupcakes from Chloe Cupcakery as well as shrimp and chocolate covered strawberries. VIP attendees received a Swag Bag with treats from Dashing Diva, Juicy Magazine, Diva by Cindy, EcoTools, Laser Cosmetica, Pure Power Boot Camp, Yagolicious Cosmetics, Rani Spa, Madison Skin Care Laser Center, B. Mona and Pretzel Crisp.

Chloe Cupcakery Cupcake Treats — Chloe Cupcakery Treats

The Yagolicious Beauty Affair was a beautiful example of how the beauty industry gives back. For more information on the Yagolicious Cosmetics, please visit: www.yagolicious.com

[Images Courtesy: I.N-TV]

Review: Ecotools Recycled Retractable Kabuki Brush

December 15, 2010

Ecotools Recycled Retractable Kabuki Brush

A love of makeup generally comes hand in hand with a love of makeup brushes. A good brush can make a bargain bin powder go on more smoothly and look more polished, and a bad brush can suck the joy out of the most finely-milled, high-end shadows. But price is no indicator of quality, and some of the best brushes I’ve owned have been the kind that are part of limited-edition sets, were picked up on a whim at an arts and crafts store, or even found their way into my makeup bag through a random drugstore encounter only to be dusted on my eyelids until their poor little bristles fell out.

One brush missing from my arsenal for years was a good, multi-purpose Kabuki brush. I knew the Kabuki brush was an indispensable tool with many applications (finishing powder! mineral base! blush!), but it seemed that most were far out of my price range. (This did not stop me from wistfully stroking their exotic bristles every time I came upon one.) It was with much trepidation and excitement that I anticipated receiving the Ecotools Recycled Retractable Kabuki Brush from Amazon after finding it at the irresistible price of $7.19. Pictures suggested a full-bristled, soft and sturdy tool, but experience suggested similarly priced Kabukis often fell short.

I’ve had a chance to use the Ecotools Recycled Retractable Kabuki for about two straight months now, and it seriously outperformed even my stringent needs for a heavy-use Kabuki. Bristles are soft, but the brush is full enough that they provide a sturdy base for application- holding up to heavier-coverage uses, like full-face mineral powder foundation.

While “retractable” wasn’t even on my original Kabuki checklist, the sleek metal tube into which this puffy brush disappears means it comes with me everywhere for touchups. And when it’s un-retracted, it poofs back up to its full-size, unaffected by travel time. The Ecotools Recycled Retractable Kabuki also has the soft feel of far, far spendier brushes, and there has been no measurable shedding despite my near constant use of it.

Overall, the Ecotools Recycled Retractable Kabuki is a fantastic tool. At this price? Totally worth stocking up.